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The Importance of Your Online Presence

Post Summary: Today’s savvy businesses are leveraging their online presence to attract customers and engage them by building relationships with them. These same businesses are using their website as...

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Marketing Mistake: Pandora 40 Hour Limit Half Baked or Huge Opportunity?

Marketing Mistake: Pandora 40 Hour Limit Half Baked or Huge Opportunity? In an earlier blog post I discussed the impact of Pandora being branded as free internet radio and promised to make suggestions...

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Loops Collaboration – Platform Example

The release of the movie Looper includes more than your standard blockbuster promotional videos and commercials. Sony, in addition to actors and director,s are backing a collaboration with “Hit...

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Lots of marketing sucks. How to actually create inspiring and emotional...

Most marketing and advertising is awful. Just plain, heartless, uninspired, time-wasting, noise. This is a common problem with marketers. Me included. Being passionate and emotional is tough. We’ve...

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Marketing Case Study: Dodge Super Bowl Farmer Ad. (How it Failed and How To...

Practical Examples on How to turn the Dodge “Farmer” Super Bowl Ad into Content Marketing with a Lasting Audience. Hanging with nowhere to go.  That’s what Dodge did with the Farmer Super Bowl ad....

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Priceless Online Marketing Guides From Neil Patel

One of the web’s most informed internet marketers, Neil Patel, has been deploying an entirely new approach to content marketing – long format blog posts in the form of an authoritative guide on key...

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Top 21 List of the Best Free Stock Photo Sites on the Web

Here is my curated list of the best sites to scour for free stock images for your blog, facebook feed, twitter stream or whatever you’re into.  I suspect you’ll jump to these sites and see for...

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Perfecting Cold Emails. 20+ “How to” Posts on Cold Email Best Practices.

Ready to email someone for the first time – asking for something? Wish you had a template and and some advice on the best way to send a cold email? Maybe a template or advice from someone who has been...

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Big Brand’s Unique 3 Point Model to Woo Customers

Imagine the enthusiasm of five or six marketing professionals talking over drinks at an electrifying conference. One guy says the unique selling proposition is all that matters, another disagrees and...

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